Jesse Benson

Overview

Client Overview: Jesse Benson grew up in Timmins, Ontario, where his love for fitness started at a young age. Over time, he used dedication and resilience to completely transform his own life. Now, as the founder of Fit Integrated Wellness in Vancouver, BC, Jesse is on a mission to help others do the same. He’s passionate about inspiring people to live healthier lives and creating a sense of purpose and community along the way.

Objective: To help people build a personal brand that increases their visibility, establishes trust, and sets them apart in their industry while addressing challenges like limited resources, small networks, and a weak online presence.

Challenge

Jessie Benson, a dedicated professional in fitness and health, struggled to build a strong personal brand. Limited online visibility, few media features, and a lack of time and resources made it hard to stand out, share their story, and connect with potential clients. Without expertise in branding or marketing, they found it tough to build trust and differentiate themselves in a competitive industry.

To tackle this, we started with a discovery call to understand their goals and strengths, then conducted research to identify key opportunities. From there, we created a personal branding strategy that highlighted Jessie’s expertise and vision.

We secured media placements and podcast features, and optimized their social media presence with a tailored content plan. These efforts boosted Jessie’s visibility, expanded their network, and helped them establish credibility. Now, they’re thriving in their industry with new connections and opportunities to grow.

Strategy

Building a strong online presence and being recognized as an expert.
Seeing steady growth in business and income.
Feeling confident using press opportunities to get more attention.
Having a clear plan for long-term success that’s easy to follow.
Gaining trust and credibility with potential clients.
Understanding how to market and sell effectively.

Secured Media Coverage On

Results

(Working with us, Jessie’s online reputation really took off. He started with a rating of just 25, but with the strategies we put in place, he quickly reached 65, showing real growth in his credibility and presence online.)